17 December 2012
For 55 years, Mariner’s Annual has been the gold standard for accurate ordering information for ship supplies – literally as well as figuratively.
The easily recognizable yellow book with the coloured stripes can be reliably found on the bookshelves and desks of ship captains, purchasing managers, naval architects, and ship suppliers. The ordering guide has also been available on CD and online. The only limitation is that the reader needed either a computer or a hard copy book to access the information.
Several months ago while visiting a trade show, I had too much to carry as I made my way from booth to booth, and the idea of a 1344 page book or my laptop was not appealing. So I downloaded Mariner’s Annual onto my iPad. The first few times I pulled out the iPad to show some of the product information, the person to whom I was speaking was suddenly more interested in the fact that Mariner’s Annual was on an iPad than the specific product we had been discussing.
The same thing happened at the next industry event I attended. Clearly the marketplace was telling us something. We listened! Now for the first time, the 2012 Edition of ShipServ Onboard/Mariner’s Annual, which was launched in September can now be downloaded onto an iPhone or an iPad.
After some investigation, we have determined that a third party application called GoodReader (available at the App Store) gives an excellent user experience for a publication of this size. The application costs approximately $5 USD for either the iPhone or iPad version. Zoom in on images or product specifications. If you have access to Wi-Fi, tap email addresses to directly contact suppliers, or web page addresses to go to the supplier’s home page.
Download the 2012 ShipServ Onboard/Mariner’s Annual today at http://www.shipserv.com/help/ma.
Tags: Mariner's Annual