29 April 2009
Newsletter April 2009 - Supplier Edition
Overcoming the Hurdles
Our CEO & Founder, Paul Ostergaard, has experienced virtually all the hurdles that typically stand in the way of e-commerce success. In fact, he has spotted the same hurdles coming up time and time again. (In some cases, these hurdles are even given as excuses for not adopting e-commerce in the first place.) So at the CMA Shipping 2009 Conference last month (and with a small injection of humour) Paul presented his five favorites and showed how they should no longer be an issue. Watch a video of his speech.
Online Marketing Tip #2: Enter the Conversation
Shipping industry people tend to stick together. That’s as true on the Internet as at the industry exhibitions. As a supplier, it makes sense to participate in these emerging online communities. Read our article on how to enter the conversation.
The 10 Essentials of Online Marketing in Shipping
We’ve released a guide designed to help marine suppliers market themselves better online. The eBook, “The Ten Essentials of Online Marketing in Shipping” , is free to download and represents nearly ten years worth of experience gained by ShipServ helping thousands of suppliers around the world connect with marine buyers. Its a quick summary of the ten most important things marine suppliers need to at least be exploring online today. Download your free copy.
The Newsletter with a Name!
Many thanks to everyone who entered our newsletter naming competition. In the end we had over 150 entries! To see all the entries and the winner, please view this short video. We’ll use the winning name in our next edition!
New Buyers on 
Since our February newsletter we’re pleased to welcome two new shipyards to TradeNet - the Keppel Subic and Keppel Batangas yards. To see the latest list of maritime buyers visit our community page.
News & Events Roundup
ShipServ helps marine chandlers win new business
Marine Chandlers see business benefit of listing in the world’s leading maritime suppliers directory. Read more here
ShipServ and TeroMarine sign partnership
ShipServ and leading marine information system developer TeroMarine partner following early success at DOF Management AS and REM Offshore AS. Read more here.
ShipTek, Singapore, 6-7 May 09
Sharon Gill, Sales Director, ShipServ will be presenting “How e-commerce is improving the profitability of the shipping industry” at 09:20 on 6 May. For more information contact John Watton.
Nor-Shipping, Oslo, 9-12 June 09
Visit us at this premier maritime event which in 2007 attracted over 13,000 visitors. For more information email John Watton.
And finally…..Beware Maritime Phoneys & Fakes!
See our important but somehow rather silly public service announcement for maritime purchasing professionals. Watch the video here.
Keep Up-to-date with ShipServ
You can keep up to date with all the latest ShipServ news and announcements, as well as finding out who’s just joined the ShipServ community, by signing up to one of our RSS feeds. Subscribe to our regular Blog – for all the latest ShipServ insight into what’s happening in maritime commerce. Feel free to comment with your own views.
Join ShipServ on LinkedIn
Remember you can also join the ShipServ Maritime Trading Network Group on LinkedIn which was launched in December. Already over 300 of you are active participants sharing ideas, asking questions and posting links to relevant maritime-related material. It costs nothing and is open to all maritime buyers and suppliers, as well as software companies and Industry Associations.